Baren Lab
Baren Lab
This is a system built on experimentation rather than repetition.
This is a system built on experimentation rather than repetition.
This is a system built on experimentation rather than repetition.


Baren Lab
Baren Lab
The visual identity needed to communicate: "This isn't a health brand. This is a laboratory."
The visual identity needed to communicate: "This isn't a health brand. This is a laboratory."
Year
Year
2026
2026
Client
Client
Baren Lab
Baren Lab
Work type
Work type
brand identity, packaging
brand identity, packaging
"The result feels less like a product brand and more like a cultural object. That's exactly what we were after."
"The result feels less like a product brand and more like a cultural object. That's exactly what we were after."

Baren Lab
Baren Lab
Founding Team













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